I guess in the grand scheme of things, I do frequent the airport perhaps a little more than the average person but if it is just a domestic flight I try my hardest to ignore Duty Free. Yes, the discounted beauty products are great but like most things in life, I like to adhere to the everything in moderation rule. I tend to wait until I'm jetting off on holiday to treat myself to a few duty free purchases; often both going on holiday and coming back, in case you have yet to notice restraint is not my strong point.
When it comes to Duty Free I am a creature of habit - I circle the MAC counter, on the prowl for a new MAC Lipstick shade and then I hit the fragrance counter. Oddly this is where I put the most thought into my purchases; I tend to purchase a bottle of perfume (or eau de toilette) to wear during the visit, the idea is that said scent will forever remind me of my adventure. Entirely lame but that is just how I roll. My other fragrance purchase is normally a bottle of the Jo Malone or Tom Ford variety, they are so expensive that it is really the only way I can truly justify it without an overwhelming sense of guilt.
On occasion I can be tempted by the travel sized to go Duty Free kits that Estee Lauder and Clinique do so well - great for grabbing last minute skin care and often make-up value sets/palettes. I pride myself on being able to ignore the in-flight magazine deals - a small victory but a win is a win none the less.
Later this Summer I am going to Spain and then later the US and plan on constructing a lengthy beauty list and want to know what you zone in on when you hit Duty Free. I feel like I purchase the same products over and over again at the airport, so enable me and tell me where am I going wrong?