Today the eagerly anticipated Urban Decay Electric Palette launched in the UK at all Urban Decay counters and if you are a fan of all things bright you will want to hot foot it to your local Urban Decay stockist A.S.A.P. Make up doesn't often come much brighter than this...
I don't own many Urban Decay palettes other than the Naked dynasty which is because Urban Decay do bold colours better than any other brand on the hight street and most of their limited edition offerings and shockingly bright. Something a neutral lover like myself shies away from. From the get go there is no doubt what is inside the Urban Decay Electric Palette - the beautiful floral burst packaging hints at the colours held within and the sturdy plastic outer ensures that you can travel with your palette in confidence. Urban Decay Electric Palette much like past Urban Decay palettes comes complete with a great quality duo ended brush.
As you may be aware the Urban Decay Electric Palette is not actually an eyeshadow line up but rather a collective of pressed pigments. From what I have understood this is the only way that the brand could create truly neon powders. As you may be aware there has been a little controversy surrounding this offering the main one being that in the US the shades Slowburn, Savage, Jilted and Urban have not received FDA approval which I have learned is fairly typical for some neon pigments and all it really means is that such governing body hasn't tested them. Nothing more, nothing less. In the UK and other territories the palette comes with no such warning. Basically use your own judgement but I have yet to see any review of this palette reporting on any eye irritation and I can safely say that my eyes albeit a little sensitive did not become irritated in any way when I tested out the above four shades.
What I like about this palette is that it offers both metallic and true matte formulations in a range of brighter than bright neon hues. I do feel that the shades can be a little samey particularly the blues - three blues in a 10 pan palette is a little overkill don't you think? I would have liked to have seen a true neon orange and a blindingly bright yellow. I can't quite understand why Urban Decay have included the shade Revolt as a bright silver eyeshadow really isn't anything new, it's a little like when every palette known to man comes with a black eyeshaodow. One word - filler. Being pressed pigments something to bear in mind is that they are much more pigmented than your typical run of the mill eyeshadow and in some cases they can stain the skin. Yet on the other hand should you mix these with a mixing medium you have brighter than bright body paints which would be perfect for the upcoming festival season. Unless you suffer from oily lids I wouldn't imagine you'd need a primer for this palette - all 10 shades blend really well with minimal fall out and do wear true for at least 8 hours. I should mention that the Urban Decay Electric Palette is a permanent addition.
Now to just grow some courage to wear this assortment outside the comfort of home...
Urban Decay Electric Palette £38 via Debenhams - link
- This post contains a press sample.