Wednesday, May 06, 2015

Benefit Bold is Beautiful

Benefit Bold is Beautiful

Benefit has quickly become a go to destination for all things brow related - last year alone Benefit waxed over three million sets of eyebrows (across 1,500 stores globally). Not content with creating beautifully arched, primped and tinted brows, Benefit have pledged to donate 100% of profits from all brow wax services worldwide throughout the month of may.

Each territory will donate to a different charity; in the UK the proceeds are going to Refuge and Look Good Feel Better. Refuge is a charity that supports both women and children affected by domestic violence. Look Good Feel Better is a charity that offers support to women suffering from the visible effects of cancer, helping to boost self esteem and being a great source of education.

For most brow grooming is a regular occurrence be it trimming, waxing or threading - this month if Benefit aren't your usual go to service providers maybe make the switch. As prices start at £11.50 it isn't terribly steep, along with donating the profits to charity every person who books in for a wax will receive a free full sized Benefit Gimmie Brow (rrp £18.50).

Who says no good deed goes unnoticed? Bold is beautiful!

To find your local Benefit waxing bar (within the UK) please check here - link.

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  1. Its so nice to see a well known brand donating the proceeds for a good cause! x
    Emma | Emmys Blog

  2. That's very generous of Benefit. Katie x

  3. I support this cause and attended Benefit's launch of this charity several months ago!

  4. I love the launch of Bold is Beautiful by Benefit!

  5. I love benefit! They always have such creative ideas.



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