Avon advertised this little squeezy tube of bronzing gel as a dupe for Benefit's Sunbeam highlighter. As a loyal fan of Sunbeam I was more than intrigued and ordered in the hope of finding a product that would suffice every now and then when I run out of my loyal golden highlighter. Wrong!
This brown lipgloss sized and shaped tube is not at all similar to Sunbeam but rather it is a great dupe for Bourjois Bronzing BB Cream particularly if you have fair skin and found the Bourjois offering to be a little too deep for your skin tone. Basically Avon Glow Bronzing Gel is a gel based cream bronzer that you can apply anywhere you see fit for a quick bronze hit of colour, however as the tube is fairly small (30ml) I don't really advise it for the body as you would run out rather quickly.
To my eye Avon Glow Bronzing Gel is the same yellow based mid brown hue as the Bourjois Bronzing BB Cream and truthfully very, very similar in texture too. The main differences between the two is that the Avon version delivers a sheerer bronze effect and won't leave lighter skins looking murky, it also contains tiny shimmer effects which don't settle into the pores and do help to give a faux radiant effect which is always welcome in my book. Much like the bronze BB Cream and the Bourjois Bronzing Primer you can use this gel bronzer in a whole manner of ways: mix in with foundation to deepen your base, apply on it's own for a light bronze glow and/or use as a liquid bronzer targeting the areas that the sun would naturally hit.
As this is a gel based product it feels extremely light on the skin and is perfect for warmer weather, it is rather light so medium to dark skin tones will have to layer this product on for best results but luckily it does so without becoming heavy and/or caking. Having said that I do stand by my ground that this is best for lighter complexions to maintain a truly natural looking effect and deeper skin tones would benefit more from the Bourjois offerings.
Avon Glow Bronzing Gel £8/30ml via Avon - link